Services
47% more holiday bookings through rebuilding travel platform
47%
Increase in bookings over previous period
43%
Conversion rate increase from previous period
Contiki Tours is a global travel operation, with 150,000+ bookings for 18-35s per year. Contiki needed to revamp its online platform to increase visitor-to-sale conversions and meet expectations of a tech-savvy audience. Something special was needed for the 10-year old site, already tweaked by several other agencies.
Our team closely collaborated with Contiki through agile processes, focusing on rapid delivery of valuable customer features over ‘pixel perfect’ designs. The complete project team consisted of four developers, a Scrum Master, Contiki’s design team and Product Owner, with the total project duration lasting 16 weeks.
Simon Larkin | Product Owner, Contiki
“Our ambitious business objectives around performance and revenue were overwhelmingly met. The project came in on time and budget. Can’t ask for more than that!”
The integrated development and design team worked side-by-side and communicated using ‘The Unboxed Way’ and frequent, high-bandwidth, clear and open channels. Contiki were able to re-prioritise their features on a sprint basis as new requirements emerged. Built in Ruby on Rails, with JavaScript elements and Unboxed’s own microservice APIs ensured that we were creating a site to meet Contiki’s future business goals.
Simon Larkin | Product Owner | Contiki
“We had a straightforward and smooth product release, with minimal fuss or user support issues.”
All project’s objectives have been met or exceeded, with page loading times decreased by 56%, conversion rates increased by 43% and bookings up 47%. The technologies employed are designed to dramatically cut the cost of future improvements.
Simon Larkin | Product Owner | Contiki
“The 'Unboxed Way' created a fully integrated team and made offshoring development a reality for Contiki.”